By using Ecosia at the department level, we will have figures to showcase the number of trees we can plant when everybody in the department uses Ecosia as search engine. The UCL sustainability strategy is targeting carbon neutral activity across the university. Our aim is to make Ecosia, the search engine that plants trees, the default across the department. Using ECOSIA at the Department of Chemical Engineering On average, these trees will each remove 50 kg of CO2 during an expected 15-year lifetime. It costs roughly 0.25 € to plant a tree, which means that Ecosia can plant one tree every 50 searches. Here’s the math: an average search generates around 0.005 € of revenue.

Ecosia then uses at least 80% of its monthly profits to plant trees where they are needed most. - Ecosia Search Engine Explained: Is It Better Than Google Or Bing?Ĭlicks revenue to plant trees across the worldĬlicking on ads generates revenue for Ecosia, which is paid by the advertiser.In contrast, Google and Bing will hold onto bits of search data (such as the device or date), even after deleting browser history and cookies. Furthermore, any search made on Ecosia becomes anonymized after one week. How is it different from other search engines?Įcosia distinguishes itself from the main search engines in the market, trying to make a positive environmental contribution to society (Yunus, 2008).Įcosia importantly doesn’t use any third-party tracking tools, meaning that any search made on the service won’t be seen by any party other than Ecosia.

To achieve its objectives Ecosia cooperates with non-profit organizations (NGOs) across the world and uses 100% renewable energy thanks to having built their own solar plants so they can supply enough clean energy to power the searches. Each search with Ecosia removes roughly 1 kg of CO2 from the air. Ecosia is a social business and CO2 -neutral search engine that uses ad-generated revenue to fund planting trees.

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